Roku Gin

Infused with six unique Japanese botanicals,
blended in C4D & After Effects.

The Brief

Show six infused botanicals across the four seasons, then bring everything together as the botanicals “grow” into the bottle.

The target look was high-end AAA video game graphics; we were keen to raise the bar and create a more elegant aesthetic.

Look Development

Each scene features a season: spring shoots, summer bloom, autumn colour, winter calm.

The finale pulls these threads into the bottle: we didn’t just want to composite the seasons on the glass but seed them from within.

Kudos to Andy and Ozgur for pulling together some masterful VFX work on the final shot. The result is understated but clear, and elegantly cinematic.

Working alongside CG Artist Andy Galloway and Compositor Ozgur Yigit in-house at CYLNDR, we aimed for time-lapse growth: think BBC nature documentary, staged in a clean studio environment.

We focused on creating a scene that felt high-key, elegant and captured the mood of the 4 seasons and 6 botanicals.

The palette and composition were high-key and restrained. Borrowing from Japanese ikebana with considered shapes, trimmed foliage, and negative space, doing as much work as the elements themselves.

Behind the Scenes

The studio was hesitant to venture outside of their all-Apple ecosystem. It quickly became clear that we needed more horsepower to render growth, shading changes, and depth at scale.

My brief Hackintosh experiment (dual NVIDIA GPUs, twin PSUs) proved unstable, so I built a custom workstation: an AMD ThreadRipper, quad-GPU server: a night-and-day difference.

The ability to render overnight passes fresh for team and client reviews every morning was game-changing.

With the pipeline in order, we could start to make some moves. Animating growth meant evolving both geometry and materials. Stems and branches needed to lengthen, and surfaces had to shift from waxy young greens to fuller, more complex textures. I looked to nature for my inspiration. Taking regular trips to Hampstead Heath park with my DSLR to capture leaves, bark and flower blossom references.

For rendering, we debated Redshift vs Corona render engines. Corona, often used in arch-viz: brought a unique light quality we loved for this subject. Soft highlights, honest shadows, and a gentle roll-off that helped the botanicals feel photographed rather than illustrated.

Takeaways

This has certainly been one of the toughest projects I’ve worked on technically and creatively, but it’s one of my favourites.

The growth system, material evolution, and lighting model all had to lock together, and once they did, the scenes really sang.

Working with the team at CYLNDR was a dream, especially Andy Galloway, Ozgur Yigit and Head of Post - Tom Sparks.

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